About Us!
Hello, and thanks for visiting our mom-and-pop shop!
Here at Pluto eStore, we bring you the best-selling, trending products we can find! We search every day to discover items that we know you will love.
If you like what we’re finding, follow us on social media! If you don’t, tell us what you like—because maybe others will like it too!
Why “Pluto”?
Many years ago, back when none of us had cell phones, we had a friend who was a practical jokester. While this was amusing, over time, everyone started to take everything he said with a grain of salt.
Then, one unfortunate day, while he was looking out of his fifth-floor brownstone window, he saw a biker get hit by a runaway car. As he ran out the door to see if he could help, he called to us to “call 911!” because someone had been hit. After 20 minutes, he came back upstairs, huffing and puffing, to ask us where the ambulance was! We looked at him because we thought it was another joke—and we hadn’t bothered to call.
After that, he realized that maybe his past actions, while a lot of fun, had a serious downside. We thought about the best way to prevent this in the future—after all, we did live in New York, and crazy things happened all the time.
One of our friends suggested a special word—something we didn’t use every day—that, when spoken, meant:
“Listen, I’m not joking. I need you to really hear what I’m about to tell you because I am being sincere.”
After some brainstorming, we agreed on “Pluto.”
We all vowed not to overuse it—and to only use it when we were truly earnest and sincere.
So, pluto, our eStore only brings you the best-selling things we can find!
Why Did We Start This Store?
Well, we call it a “mom-and-pop shop” because that’s what it is!
When our boys were born, we looked at each other and thought: How are we going to manage when babysitting is so expensive now?
So, we created this store with the hope of, eventually, being able to spend more time with our beloved (and unexpected!) twins.
We’re still working on getting it to a place where we can both devote our full time to it. But we’ve discovered that we really love doing this—and love spending more time with our kids.
Thank you for reading this far, and thank you for being a customer!
Trina and John